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Fundraising: Upcoming MuslimMatters Projects

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So why are we fundraising? Here’s a quick breakdown of some upcoming MM initiatives :)

1. Google Ads – This isn’t a project per se, but some of you indicated that you would prefer they were taken down. We are hoping to raise enough funds to take them off the site completely.

2. More Contests – That means more dawah, more reader interaction, and more prizes!  We are giving out some nice cash prizes as a reward for our short story contest this year. Previously we sent out some Islamic books in another contest when MM first started. One of our goals is to involve our readers so we can produce quality articles & videos for Muslim and non-Muslim consumption.

Keep supporting MuslimMatters for the sake of Allah

Alhamdulillah, we're at over 850 supporters. Help us get to 900 supporters this month. All it takes is a small gift from a reader like you to keep us going, for just $2 / month.

The Prophet (SAW) has taught us the best of deeds are those that done consistently, even if they are small. Click here to support MuslimMatters with a monthly donation of $2 per month. Set it and collect blessings from Allah (swt) for the khayr you're supporting without thinking about it.

3. Techie and Admin Stuff – Running a website isn’t easy. There’s lots of things that pop up, especially when we did the site redesign. Sometimes we need to get help from IT specialists. Also the hosting costs are increasing as our CPU usage on the server is getting higher. We are looking at less expensive or even free options, but not at the expense of uptime. Also, we will incur costs as we develop a tax-deductible status with the IRS. This entails increased operating costs with tax/legal issues that come up.

4. Conferences and Advertising – We hope to use some of the funding to establish our presence at major conferences around the country to promote MuslimMatters (such as Texas Dawah, ISNA, ICNA). Another project on our plate is to start advertising MuslimMatters online, Google ads, Facebook, and print media (magazines like Al-Jumuah and Islamic Horizons). Wouldn’t it be nice for a MuslimMatters.org link to pop up on one of the Islamophobic sites when the keyword “Muslim” or “Islam” is used?!  That is our goal… to mainstream the practicing Muslim’s voice.

5. More A/V – Another project idea we have is to get more unique audio/visual content from all of our on board specialists. Imagine a Jumu’ah where you can hear, for example, the khutbah given that very same Friday by Yasir Qadhi and Yaser Birjas. We hope to equip them with the tools not just to record, but record professionally in high quality. We’ll also be bringing unique MM interviews with our on-board specialists, and we will be uploading more videos to YouTube as well insha’Allah.This will also help us beef up our podcast and reach even more people insha’Allah.

6. Reader Involved Scholarly Research – In order to take MM to the next level, we hope to improve upon some of our strengths. One of the primary reasons for people visiting MM is to see articles from shuyookh or field specialists on those issues. Remember the Doritos are Halal article or the Zakat-ul-Maal for Islamic organizations article? Wouldn’t it be nice to have more of our burning questions answered in a scholarly fashion consistently, not once in a blue moon? Wouldn’t it nice if we can cater these important, sometimes fundamental, questions to the needs and reality of Muslims in the West, instead of depending on general fatwa services that aren’t intended to give full academic discussions of an issue? Inshallah, with funding, we’re hoping to contract out research projects and present lots more unique, and top-notch content on the site. We’re even considering letting you vote on the next scholarly article.

Our exact budget is dependent on fundraising. The more we raise, the more we can do. These are some of the ideas we want to implement over the coming few months, and insha’Allah make MuslimMatters one of the premier online websites for Muslims, a place where you can come and find interesting things to read, scholarly articles to learn from, and an online community to ‘hang out’ with :)

Keep supporting MuslimMatters for the sake of Allah

Alhamdulillah, we're at over 850 supporters. Help us get to 900 supporters this month. All it takes is a small gift from a reader like you to keep us going, for just $2 / month.

The Prophet (SAW) has taught us the best of deeds are those that done consistently, even if they are small. Click here to support MuslimMatters with a monthly donation of $2 per month. Set it and collect blessings from Allah (swt) for the khayr you're supporting without thinking about it.

8 Comments

8 Comments

  1. aarij

    September 25, 2008 at 5:10 PM

    Jazakum Allaho khairan :)

  2. Pingback: Support our Muslim Voice, Support YOUR Blog | MuslimMatters.org

  3. Asim

    September 25, 2008 at 5:59 PM

    Just wanted to comment on point 1. Personally I don’t have an issue with the Google Ads and don’t get why it irritates some people but if you are going to get rid can I suggest you offer those slots as advertising to Muslim orgs. When we advertised the Orphan Aid appeal on MM recently we got a really good result masha’Allah with a lot of the hits converting to donations. I don’t have an exact figure but it was well into the $000s. I’d be more than happy to advertise again insha’Allah.

  4. ibnabeeomar

    September 25, 2008 at 6:09 PM

    asim – we’d have no problems doing that inshallah. if anyone can help with how to market to potential advertisers we would be very open to suggestions :)

    jazakallahu khayr

  5. Amad

    September 25, 2008 at 6:23 PM

    That’s excellent feedback Br. Asim. And it was a win-win situation. Let’s definitely work on a long-term relationship. And yes, we are open to other advertisements… hope the experience of Br. Asim excites more of Muslim businesses out there.

    Inshalah, our hope is to eventually be self-sufficient. We need everyone’s help to get there!

  6. Faiez

    September 25, 2008 at 11:45 PM

    You guys should have a recipes section. Not just amazing desi masala-fied food but arab, turkish, albanian etc. It’d be kind of kool to see that on MM

  7. Faiez

    September 25, 2008 at 11:47 PM

    saqib has something like that on his blog, it’s called khana Korner. maybe you can steal that from him and leave nothing unique in his blog :)

    http://www.saqibsaab.com/category/food/khana-korner/

  8. Pingback: A Message from Yasir Qadhi & Nouman Ali Khan | MuslimMatters.org

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